7 articles tagged seo.
Noticed your Google Search Console "average position" suddenly improving while traffic drops? You're not alone. A quiet change to Google's systems removed millions of bot-generated impressions, making everyone look like an SEO genius, but without the traffic to back it up!
Automated DMCA takedowns are increasingly being outsourced to AI tools, leading to absurd results. Publishers are being hit with copyright complaints for stock photos, street scenes, and press shots, thanks to bots filing false claims on behalf of creators.
Discover how to effectively A/B test content on social media, even with the challenge of link preview caching. Boost engagement with the right headline and image combinations.
It's an increasingly-common experience for online publishers to discover that their content has been stolen wholesale, and posted on a different domain without permission. What can you do if this happens to your site?
Core Web Vitals are a series of metrics which attempt to put an objective measure on web page performance. They cover the speed of site loading, the way the page jumps around while loading assets, and how quickly a page can be used by a visitor. In short, they attempt to quantify how fast a page "feels". These metrics will be used in the Google rankings for a page, so what are the common optimisations we can make to ensure our pages score well?
Topical pages like the Property Tax Calculator tend to get shared more often on social networks, so we took a few small steps to ensure that the page looked it’s best when it shows up in a twitter timeline or Facebook feed
Google recently published a list of 30 updates made to search over the tail end of 2011. Tucked away in the middle of the list is mention of improved support for rich snippets. However it looks like google has also been testing out ways of extracting structured data from pages which have no defined snippet and contain multiple items – starting with real estate classifieds. What’s equally interesting here is that it seems having clear and valid markup may have an extra impact on your site’s appearance in the Google results and number of visitors clicking through!